000 | 00602fam a2200229 a 4500 | ||
---|---|---|---|
001 | 000009674 | ||
005 | 20220920214834.0 | ||
008 | 001031s2000 sp 00011dspa d | ||
020 | _a9701026764 | ||
035 | _a12242 | ||
041 | _aspa | ||
082 | 0 | 4 |
_a658.802 _bS792; 2000 |
100 | 1 |
_aEtzel, Michael J. _99524 |
|
245 | 1 | 0 | _aFundamentos de marketing. |
250 | _a11a ed. | ||
260 |
_aMéxico D.F. : _bMcGraw-Hill, _c2000. |
||
300 | _a707p. | ||
650 | 0 | 4 |
_aINVESTIGACION DE MERCADO _95396 |
650 | 0 | 4 |
_aMARKETING _92147 |
700 | 1 |
_aStanton, William J. _99525 |
|
700 | 1 |
_aWalker, Bruce J. _99526 |
|
999 |
_c9640 _d9640 |