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1.
Fundamentos de marketing. by
  • Etzel, Michael J
  • Stanton, William J
  • Walker, Bruce J
Edition: 13a ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Fiction
Language: Spanish
Publication details: México D.F. : McGraw-Hill, 2004
Availability: Items available for loan: BIBLIOTECA CENTRAL U.F.T (6)Call number: 658.802 S792 2004, ...

2.
Dirección de marketing. by
  • Kotler, Philip
  • Keller, Kevin Lane
Edition: 12a ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Fiction
Language: Spanish
Publication details: México : Pearson Educación, 2006
Availability: Items available for loan: BIBLIOTECA CENTRAL U.F.T (5)Call number: 658.8 K87 2006, ... Not available: BIBLIOTECA CENTRAL U.F.T: Extraviado (1).

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